💸 Understand capital stacks for food businesses 💸
💸 Find the right source of capital for your business 💸
💸 Set yourself up for successful fundraising 💸

What can I expect from Sources of Capital?
Growing a food business takes money, and finding that money is not always easy. After hearing a few “no’s” from banks or investors, you might wonder if it is time to rethink your approach. Or perhaps you know you need to raise funds but are unsure where to begin. What should your capital stack look like? And who are the right people to talk to—the ones most likely to say “yes”?
In this FREE webinar, FFI Founder and Innovative Finance Expert Tera Johnson will answer these questions and provide a clear framework for understanding capital structures across different types of food businesses.
This is right for you if …
You’ve been told “no” by banks or investors and are wondering if it’s time to rethink your approach
You know you need to raise funds but are unsure where to begin
Don’t know who to approach for funding – who is likely to say yes
Participants Say …
An invaluable use of time for me as a founder, as well as my business. It helped me think about my company in new ways and answered so many questions including how much funding, from whom, and when. And Tera Johnson delivers the information in a way that’s engaging and manageable. I highly recommend the course!
— Emily Williams, Co-Founder, RADD Foods

Included in the Webinar:
- Live presentation
- Q & A
- Free tools and resources

Meet Your Trainer: Tera Johnson
Tera Johnson is a serial entrepreneur whose mission is to create the next generation of environmentally and economically resilient food and farming businesses. The founder of teraswhey®, the Food Finance Institute, and the Edible-Alpha® podcast, Tera has personal experience in being an entrepreneur, raising money, launching a national brand and selling a company.
Recipient of the UW-Extension Chancellor’s 2017 Wisconsin Idea Award, Tera is a frequent speaker, teacher and financial consultant to sustainable food and farming businesses, communities and economic development organizations, as well as social venture funds and investors.
