Digital Experience Manager
Zacary Smucker-Bryan is a digital strategist specializing in user experience design, product development, and data-informed digital systems. His work focuses on building and scaling digital platforms that improve access to knowledge, tools, and resources for entrepreneurs and mission-driven organizations.
Zac brings more than a 15 years of experience across nonprofits, impact investment, and higher education. At the University of Wisconsin Foundation and Alumni Association, he led digital strategy and discovery for large-scale web initiatives, translating organizational goals and user needs into high-performing digital experiences. His work included leading the relaunch of uwalumni.com, uwadvancement.org, and secure.supportuw.org, as well as launching wiscmedicine.org.
Zac originally joined the Food Finance Institute from 2016 to 2019, where he led the development of the Edible-Alpha® digital learning platform and the organization’s website. His work spanned product development, content strategy, and platform implementation, including podcast and newsletter production. He also managed key operational initiatives, including a USDA Local Food Promotion Program (LFPP) grant, Salesforce implementation, and support for consulting and training programs serving food and farm businesses.
In his current role, Zac focuses on strengthening FFI’s digital infrastructure and expanding the reach and effectiveness of its tools and programs to better serve entrepreneurs and ecosystem partners.
Outside of his professional work, Zac enjoys spending time with his family, gardening, exercising, and playing guitar.
- Master of Public Administration – University of North Texas (Summa Cum Laude)
- Bachelor of Arts, History – University of North Texas
